Originally posted on LinkedIn on June 22, 2022

 1. Credentials

I hold an MSN, RN, and certifications in my specialty areas. When I am the author of an article, blog, white paper, newsletter, or email for your brand, you benefit from Google’s EAT: expertise, authority, trustworthiness. According to a Moz.com blog, you need high-quality, proven EAT for Google to recommend your website.

2. Accurate, comprehensive health content

Because of my education and experience, I know how to research a topic using credible sources. I know how to distill the subject matter into key points with clear, evidence-based explanations.

3. On-time delivery

Your project will be delivered on time, on budget, and according to your style guide. You might choose plain language for patient-facing content or healthcare/medical industry language for other businesses or consumers.

4. Trust

According to the Gallup poll conducted in January 2022, nurses are the most trusted profession in the United States. In fact, this year nurses led honesty & ethics for the 20th year in a row. Nurse-created content (RN, MSN) helps to enhance your brand’s trust, which can increase your bottom line.

If you need health content, please reach out to me for a proposal.

 Let me write your health content so you can do everything else!